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Écologie & Société · April 2026

Business in artificial intelligence: SEO, AI and the future of the web

SEO and GEO, trust in AI answers, the environmental impact of digital technology and responsible web optimization.

With Francis Paquet

Un café avec Judith · December 2025

How to rank first on Google and ChatGPT (RANK or DRINK with Sitegrow)

A second visit to the podcast: what changed for Sitegrow since the first episode, and why businesses need to adapt to AI search.

With Francis Paquet and Marie-Josée Lacoursière

Le journal d’un entrepreneur Moneyball · October 2025

Search, AI and the future of the web, with Francis Paquet

Francis’s journey, the leap into entrepreneurship and how SEO is being transformed in the age of artificial intelligence.

With Francis Paquet

Un café avec Judith · September 2025

SEO and GEO masterclass: the new rules of the game with AI

How to turn a website into a real digital asset and show up both on Google and in AI answers.

With Francis Paquet and Marie-Josée Lacoursière

Sitegrow

J’ai engagé 6 employés IA avec Grok Bot. Je te montre tout

Video in French

Sitegrow

2e position sur Google en 24 h, possible? Étude de cas de Judith Fetzer

Video in French

Grenier aux nouvelles · July 2026

Hiring during a labour shortage: how a home care agency builds its employer brand

The example of a Quebec home care agency that relies on a clear mission to attract candidates.

Article in French

By Francis Paquet

Grenier aux nouvelles · June 2026

Corporate storytelling: why your organization needs a coherent narrative

Mission, values and proof: how a coherent narrative aligns teams and strengthens reputation.

Article in French

By Francis Paquet

Grenier aux nouvelles · January 2026

2026, the year GEO will dethrone SEO

When AI engines answer questions directly, being cited as a trusted source becomes the key metric.

Article in French

By Francis Paquet

Blogue Axeptio · January 2026

SEO and GEO: the key role of the CMP in Canadian website performance

How a well-chosen consent management platform supports web performance, SEO, GEO and Law 25 compliance.

Article in French

By Francis Paquet

Grenier aux nouvelles · December 2025

Suggestions, ads or both? What the ChatGPT saga changes for marketing

The controversy over advertising in ChatGPT, and what it changes for marketers.

Article in French

By Francis Paquet

Grenier aux nouvelles · November 2025

Marketing in 2025 in Quebec: between engineering, AI and local authenticity

Automation, AI-driven personalization and demand for transparency: Quebec marketing is accelerating.

Article in French

By Francis Paquet

Grenier aux nouvelles · November 2025

The 3 traps to avoid with AI Search and the future of SEO

AI arriving in search engines is transforming SEO. The mistakes to avoid to stay visible.

Article in French

By Francis Paquet

Grenier aux nouvelles · November 2025

AI challenges: brand mentions, who comes out ahead?

Creativity, differentiation and active monitoring of AI: the keys to staying visible when AI recommends brands.

Article in French

By Francis Paquet

Grenier aux nouvelles · October 2025

Google Search: sponsored ads take a transparent turn

Google groups its ads under a single label that can be hidden, making SEO and GEO more strategic than ever.

Article in French

By Francis Paquet

Grenier aux nouvelles · October 2025

Shopify and OpenAI partnership: conversational commerce becomes reality

Shopify announces a partnership with OpenAI that lets shoppers complete transactions directly in ChatGPT.

Article in French

By Francis Paquet